About

Founded in March 2023, Outdoor Aggregate's fundamental purpose is to establish the first comprehensive, online resource for decorative aggregates. One place where you can find a diversity of design possibilities, with virtually every type of landscaping aggregate known, and many you may not have heard of before, right at your finger tips. And in that same place, you will also discover everything you need to know about working with each and every unique material from an independent and impartial source whose information you can trust. Currently, there is no place like that for homeowners and DIY or professional, landscape gardeners - something I have wanted as a keen gardener.

So, there was this giant void to fill, and along with it came the opportunity to try to build something great. The chance to make a contribution that would be of value to potentially millions of people worldwide, because this is completely missing. At the same time, take a big risk and attempt to make a living from a concept that will only be successful if it is able to encourage a significant amount of human creativity and empower enough people to challenge themselves or fulfil one of their dreams. What an honour!

When we began, the idea of achieving a goal as lofty as the completion of an online encyclopaedia for decorative aggregates complemented by a comprehensive guide to landscaping for homeowners sounded like a life's work - it is daunting! And although we may never feel as though we were able to achieve it, we felt that if we just started building from a foundation based on sound principles with the goal of getting as close as we can, whatever the result, it will be a resource of great value, possibly for decades to come. And how do we achieve that?

Integrity, impartiality to truth, transparency, quality and the imperative to act in good faith towards our readers and partners, at all times, and above all else. Outdoor Aggregates will never misrepresent, nor turn a blind eye, for the profit motive. For us, our purpose could not be any clearer. Therefore, in order to exist, we must always act in good faith, because a resource definable as comprehensive, by nature, must itself be pure - based on facts to the best of our knowledge. After all, is there anything in the entire universe more comprehensive than truth?

Our marketing is guided by an over-arching philosophy. It is simple and principled, possessing two qualities that make it robust.